Exhibitors
How To Participate?
Register With Us Now
1. Register with us HERE as soon as you can to begin marketing your brand to the buyers
2. Submit your marketing and PR materials by end February 2012 to ride on more marketing opportunities with us!
What To Prepare
- Set clear goals
- Research your target buyers and their customers; visit their stores, understand them, establish a relationship with them or even the sales associates before the show (they feedback to the buyers)
- Advertise and invite in advance – tell all your leads, clients, customers, supplier and other contacts to visit you and attend the event
- Continue to develop your Pre-Spring 2013 collection – keep in mind your target and their customer profiles. Consider sizing, material, etc
- Produce samples for your collaterals and media loans.
- Prepare collaterals – look book, campaign image, flyers, line sheet etc.
- Think about your booth visual merchandising alongside your collection theme
- Do you want to create any offshoot events such as runway show or cocktail hour?
- Do you need duplicate samples or extra collaterals?
